En fantastisk dokumentär ingen borde missa är The Century of the Self.

Adam Curtis prisbelönta film om hur Freuds teorier användes, av bla hans systerson Edward Bernays, för att kunna kontrollera och programmera folkmassor.

”This series is about how those in power have used Freud’s theories to try and control the dangerous crowd in an age of massdemocracy.” —Adam Curtis’ introduction to the first episode.

http://www.youtube.com/watch?v=IyPzGUsYyKM&feature=related

”Paul Mazer, a Wall Street banker working for Lehman Brothers in the 1930s, is cited as declaring We must shift America from a needs- to a desires-culture. People must be trained to desire, to want new things, even before the old have been entirely consumed. […] Man’sdesires must overshadow his needs.”